Before you start reading this text, press play and enjoy the music as you read! When we are dealing with a product or service, we always ask ourselves, how will we please our audience? How do we provide a unique…
How to prepare an ideal business proposal for your client?

Getting new customers is not an easy task. After lengthy negotiations and meetings, your team managed to close a sale. You already have everything written down and planned out in your head, but unfortunately, you do not know how to…
Why is content marketing also important in the Middle East?

My name is Nabila, I am from Syria and I have lived in Brazil for four and a half years. I work at Contentools and many people are wondering how content marketing works in the Middle East countries and whether…
Are You Doing Social Media All Wrong? Here’s What You Need To Know About Reach

Social media is an incredible tool for bringing in new customers and increasing conversions for your store. Thing is…most people might actually be doing it wrong. You’ve heard it all before. Social media is a new frontier for marketing, offering…
Difference between image formats

With so many image formats available on the web, it is difficult to know which one is best for each application. You have probably noticed that when saving an image, you have several extensions like: jpeg, png, gif, bmp, among…
The step by step to make a good webinar and allied to your strategy

Have you heard or participated in any webinar or hangout? You most likely have! The webinar is a kind of online seminar or a one-way web conference. While the guest speaker presents online, live content, viewers watch and interact with…
6 Easy Ways to Increase Traffic to Your Website

You’ve put a lot of effort into building a great looking website and populated it with a lot of useful and interesting content. Now, you want get people to actually read your content, and visit your website. How? For starters, here…
How to Earn Customers by Being a Social Rockstar!

According to Nielsen’s 2012 Social Media Report, nearly half of U.S. customers use social media to ask questions, report satisfaction, or complain to a company. Even more interesting – a third of them prefer social media to using the phone! This…
Ecommerce-Specific Content Ideas for Your Buyer Persona Mapping

How well do you really know your customer base? Have you ever taken the time to imagine your average customer and think about how you would speak to him or her at different stages in the buying cycle? A buyer…
Facetube: Facebook wants you to watch even longer videos!

The highlight of the month is: Facebook wants you to watch longer videos. The reason? If users start watching videos on Facebook as they do on television or on YouTube itself, they will be able to sell through their new…