Companies that succeed at content marketing have one secret. They involve their teams in content creation. Your team’s knowledge is your secret weapon to create unique content that engages your readers. Unfortunately, many organizations struggle to involve their teams in…
[Samir Patel] Accelerate Your Growth Machine With Inbound Marketing
This post is based on the webinar: Step by Step, How to Accelerate Your Growth Machine With Inbound Marketing, with Samir Patel and Elton Miranda. You can find the webinar here. [box] Summary The 5 Ps of Growth: discover what’s…
[Webinar] Samir Patel: Accelerate Your Growth W/ Inbound Marketing
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4 Simple Steps To Create Any Kind Of Content
Discover the secret sauce of content creation. There are dozens of content formats you could use to engage your prospects and attract new ones. [credit: Hubspot] Each of the content types up there requires different skills and processes, and since…
Five Essential Elements For a Great Content Strategy
To drive results with your content you need a content strategy: it helps you align your team, create content that resonates with your readers and gain an edge over your competitors. In this post, we’ll talk about how to develop…
Content Library
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[Release] New Contentools Interface
If you log in at your Contentools workspace right now, you’ll notice some things have changed. If you have no idea how it looked before and are curious to see what I’m talking about, you can try it out here….
Content Ideas: 3 Steps To Keep Your Pipeline Full
Why you should be reading this: We studied what the pros do and identified an end-to-end process to keep your idea pipeline always full of fresh content ideas tailored to your audience. Reading this post you will learn how to: Organize…
[GUEST POST / AARON ROSS] To Create Compelling Content, Know Your Buying Stages
Guest post by Aaron Ross Author, From Impossible To Inevitable & Predictable Revenue CRO, Carb.io Content for marketing should be centered around the buying stages of your ideal customer personas. Marketo uses three buying stages: Early, Middle and Late. It helps…
Content
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