Becoming a Content Manager Most of the content managers I know today started their careers as content producers or copywriters and, from there, they went up to actually managing the process and controlling the main KPIs of the area. From…
Brace yourself for the worst reach you will ever have on Facebook
For a while now, we have argued about the danger of building your empire inside a leased land, that is, building your brand’s reputation inside one social network. In this kind of environment, your brand is completely susceptible to the…
Why am I not getting results with Content Marketing?
So, you have decided to work the inbound of your company because you’ve realized that you need to position yourself in the market so that the right people will find you in the right moment. Beyond that, you know that…
Digital Marketing on Instagram: Is it worthwhile?
Digital Marketing on Instagram. Is it really worthwhile? Tips and information on why and how to make better use of Instagram
How Superlogica doubled their sales numbers in less than 6 months
What’s Superlogica Superlogica is a SaaS company that helps businesses with a recurring revenue, of all sizes, organize their finances in a centralized way. With tools specialized for each segment and a whole stack of tools and features, they are loved by CFOs…
3 quick tips to increase a Content Manager productivity!
A Job Description of content manager can be as long as 2 full pages just for the daily activities. That’s an absurd, regardless of how multitasking, super-fast and hard-worker you are, to get all of this done, you will need much more…
This Real State Company got 450+ Sales Opps in less than 3 weeks of Content Marketing
The Surfe Digital Marketing Agency Surfe Digital is a digital marketing agency focused on online performance and brand intelligence. They create and implement high-performance digital marketing strategies through content, inbound, advance behavior monitoring and a lot of KPI tracking. In…
Improve your UX experiments with psychological instruments
Want to bring more measurability to your UX experiments? Check how two psychological instruments used in loco can help you to do that.
The 7 New Essential Content Manager Roles
Nowadays, a content manager scope of interests and targets is way broader than a few years ago. Learn how to get updated and meet the new requirements.
Content Hacks for Enterprise Sales
How can marketing managers help sales reps do a good job? These content hacks will offer insights on how to create content that nurture leads and close deals.
