The new generation of digital leaders were born in the age of the internet and seek to develop the empathy and candor to manage their teams with a focus on high performance
Here’s how you build a winning content team

by Mariana Klober | jan 29, 2018 | Inside Contentools, Content Marketing | 2 comments
The Content Marketing Factor in Inbound: why you need a proper platform to make ends meet

Inbound marketing consists of a mid to long-term methodology to attract, educate and convert marketing and sales opportunities through a series of steps in the digital world. Those three words – Attract, Educate and Convert – highlight the importance and dependence…
6 of The Most Effective Tactics For Earning High-Quality Links

The prophets of SEO doom can say whatever they want, but backlinks are here to stay. Unless Google and the other search engines turn belly up and fade into oblivion, link-building will continue to be a crucial part of any…
Here are 12 ways to customize your Contentools experience using Zapier

Automating inconvenient manual tasks is the great purpose of technology. You can fill a bottle of water under a tap because at some point someone got tired of having to fetch water from the nearest well and automated the transportation…
How To Craft Better Content As You Analyze User Reactions
Becoming a successful blogger is not free of challenges. Results are achieved with time and hard work on many fronts. The first and greatest challenge is writing quality content: content that grabs the attention of your users so firmly that they…
How The Evolution of Content Marketing Will Impact All Your Digital Marketing

Creating digital content has become one of your marketing team’s main activities. Content improves ad conversions, content is used on inbound emails, content is the key to SEO, content is used on sales follow-ups, content is used on email Marketing, content…
What you can learn from Contentools’ secret “Remote Agenda”

At the end of 2017, Contentools faced quite a few challenges. Hiring new talents compatible with Contentools’ culture and rhythm, expanding our operations worldwide and reaching the entire globe with content made through Contentools made us reconsider our current working model and…
6 Major Takeaways from Hubspot’s Inbound Marketing Certification Course

Marketing over the years has become an increasingly scientific discipline with highly refined methods and tools available. Far too many of them. So, while until recently, not having access to quality information was the biggest challenge, ironically today, marketers and…
How To Craft Better Content By Analyzing The Reaction Of Your Readers

Becoming a successful blogger is not free of challenges. Results are achieved with time and hard work on many fronts. The first and greatest challenge is writing quality content: content that grabs the attention of your users so firmly that…