Whether it’s through your Facebook page, your website, or a tweet, always remember That You are communicating with another living, breathing person at the other end – another human. It’s not just important, but necessary to sound human when you’re communicating. Your voice…
Rules of Engagement: Are You Talking to Your Audience?

In the content world – whether it’s your blog, your website or your social media channels – your audience is everything. Whatever you write, post, and promote is ultimately for your end users. This means that you need to constantly…